For over 40 years Cobra Seats has been manufacturing exclusively in the United Kingdom, earning a reputation that unites innovative technology, quality of design and functional elegance.
It’s a reputation built on passion. In the 1960’s Len Dunsford was acknowledged as one of the country’s best vehicle trimmers – his work graced racing cockpits used by names like Moss, McQueen and Clark.
Nowadays modern heroes place their trust in Cobra’s ability to combine the very highest safety standards with weight saving technology… and Cobra is still a family run company – grandson Mark, who is Managing Director, shares his father’s and grandfather’s “hands on” passion for the art of building the finest seats and car interiors.KEEP IN TOUCH BY SIGNING UP TO OUR NEWSLETTER
On a day when drivers using Cobra seats claimed fastest lap in qualifying and then claimed all three victories with a double for Tom Ingram and a last race win for Stephen Jelley, it was the image of Jelley’s teammate Colin Turkington ploughing in to a “head on” collision with Dan Lloyd that will live in the memory.
If ever there was proof of the benefits of the years of experience and hours and hours of product development and rigorous testing that goes into every Cobra seat – and the vital importance of ensuring that a seat fits perfectly - it was the fact that Colin walked away complaining of nothing more than a sore neck.
Drivers using Cobra seats continued to take all the wins (and all the “seconds”) to continue a remarkable start to the season for the “Cobra boys” who have now claimed top step on the podium in all nine BTCC races so far in 2022.
Colin Turkington scored a remarkable British Touring Car Championship pole position as WSR BMWs qualified one-two-three on the grid for Team BMW and ROKiT MB Motorsport.
The result marked not only the first top-three lockout on the grid in WSR’s 41-year history, but also a milestone 25th career BTCC pole for Colin.
Tom Ingram, Gordon Shedden and Jake Hill claimed the first three wins of the season to get the 2022 BTCC season off to the perfect start for drivers using Cobra seats.
When the 2022 Kwik Fit British Touring Car Championship became the first major touring car series in the world to integrate hybrid power into all of its race cars, not only was the first driver to claim pole in the hybrid era using a Cobra seat, but of the top eleven qualifiers, no fewer than ten had chosen Cobra Seats.