The Cobra Brand

The Cobra Brand is recognised globally as the name behind some of the sports world most sophisticated seating.

For over 40 years Cobra has been proudly and exclusively manufactured in the UK, earning a reputation for products that combine innovative technology, quality design and functional elegance.

Cobra's luxury stadia seating division has an impeccable track record working with some of the biggest clubs in the world. Cobra looks to develop long-term relationships with clubs.

Offering a complete service from design, installation to after-care
Cobra doesn't just design your seats - we offer a full project management service for complete dugouts - working with specialist partners to provide the highest quality bespoke solutions to any challenge: we build custom-made shelters either fixed or roll-away.
Because we design and manufacture in the UK we can guarantee a responsive service for the lifespan of your seats and can easily change sponsor details when required.
Cobra also introduced the concept of "Best Seats in the House" - a great way to build connections with the local community and generate additional revenue. To see how it worked for Shrewsbury Town, click here.

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Latest News

DRIVERS USING COBRA SEATS ARE FIRST AND SECOND IN THE DRIVERS CHAMPIONSHIP AT THE HALFWAY STAGE OF THE SEASON.

The three races at Oulton Park took the British Touring Car Championship to the halfway stage of a fascinating season - with an unofficial race to see which driver would reach the summer break with a lead in the Drivers Championship.

Well, at the halfway stage of the British Touring Car Championship season, drivers using Cobra seats are one and two in the standings with Jake Hill just four points ahead of Tom Ingram … and Josh Cook and Colin Turkington are still very much in the mix, lying fifth and sixth in the standings.

JAKE HILL AT THE DOUBLE DOUBLE!

Following his impressive form at Snetterton Jake Hill claimed his second double of the season with wins in race 1 and race 2 at Thruxton – the fastest circuit on the BTCC schedule.

However, it wasn’t a day without controversy and fellow “Cobra Boy” Tom Ingram felt somewhat aggrieved that his first place across the line in race 2 was relegated to a third place in the steward’s room leaving him with “just” two third place podiums on the day.

ANOTHER CLEAN SWEEP OF WINS FOR DRIVERS USING COBRA SEATS.

This time it was “Cobra driver” Jake Hill who enjoyed a double delight claiming two wins in the first two races of the day, putting in perhaps the most impressive drive of his career to date in claiming his 14^th ever BTCC win in race 2.

Race 3 provided a clean sweep of the podium for Toyota and for drivers using Cobra seats: Rob Huff, starting 14th on the grid and taking full advantage of his choice of soft tyres, cut through the field to take the final win of the day. For the immensely experienced former World Touring Car Champion this wasn’t just his first win of the season it was his first win in the British Touring Car Championship for 20 years