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Attention to detail is at the very heart of every Cobra Seat.

From choosing the best materials, to precision engineering and offering the ultimate in bespoke trim option.

While professional drivers need their seats to make a style statement and reward their key sponsors with maximum exposure, enthusiasts also want their seats to complement the interior styling of their cars and to reflect their own personality.

Because Cobra's in-house finishing combines the traditional skills of highly trained craftsment with state of the art technology, the Signature range provides every driver with the opportunity to customise their seat to match their precise requirements.

Choose from a near infinite range of colours in natural soft grain leathers with contrasting stitch details, opt for the tactile feel of Dinamica, or Cobra can provide a customised embroidery service which is only limited by your imagination.

Whatever your choice, we can tailor-make a Cobra Seat to be as individual as you are.

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Images of custom-built Cobra Seats appear with the kind permission of our customers.  Any logos which are reproduced on Cobra Seats represent the relationship between our customers and the rights-holders of those logos.  Their inclusion on our products does not imply any commercial relationship between Cobra Seats and the rights-holders of those logos.


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Latest News


Race three saw Josh Cook claim his tenth BTCC career victory at Thruxton.

However, frustration in race one and disappointment in race two probably means that Josh Cook has too much ground to make up to make a play for the Drivers’ Championship. Meanwhile, Colin Turkington’s second place in race three gives him a six-point lead ahead of Ash Sutton in the driver’s rankings with just six races to go and Tom Ingram only trails Colin by 18 points. While Jake Hill’s Championship chances were dented when his ROKiT MB Motorsport BMW ran onto the grass during the opening lap of race three, leaving him to settle for 12th position, Jake is also still very much in the mix just 23 points off top spot.



At Cobra we’re proud that so many of the top drivers in the British Touring Car Championship use our seats – and try to mention as many as possible in our updates, but occasionally history dictates that we turn the spotlight on one driver in particular.

Our relationship with West Surrey Racing and Colin Turkington goes back well over a decade and has seen Cobra Seats play its part in WSR winning a hatful of Teams and Manufacturers Championships and Colin claiming the Driver’s Championship on no fewer than four occasions.

So we were very aware that the third race at Snetterton would be Colin’s 500th start in a BTCC race – and not at all surprised that he marked the milestone with a pole grabbing drive in qualifying followed by a win-double in the first two races of the day – the  62nd and 63rd times that he has claimed the top podium in his BTCC career, pushing his season’s points total so far to a field heading 282 points.



It was a weekend to remember for BMW (and – by association – for Cobra Seats) at the latest British Touring Car Championship round at Knockhill.

Jake Hill was fastest in qualifying and converted his pole position to a win in race one before going on to finish second in races two and three to claim his best weekend to date in the BTCC. Meanwhile George Gamble claimed his maiden victory in race three … and Colin Turkington ended the weekend at the top of the standings in one of the closest seasons we can remember.